The Academies Virtual Conference

With Guest Experts Jason Alba and Barbara Safani

In the past few years, comScore reports that time spent in social networks grew from 1 out of every 12 minutes spent online to 1 out of every 6 minutes. JobVite reports that 89% of respondents will recruit through social media in 2011, up from 83% in 2010. How have the Big 3 (4?)—LinkedIn, Facebook, Twitter—morphed over the past year as it relates to career management/job search? Where does Google+ fit into the picture? Can social networking be done in 15 minutes a day? Come and hear jobseeker success stories and learn ahead-of-the-curve strategies for the social search!

With Guest Expert Chandlee Bryan

BranchOut, BeKnown, Facebook, Twitter, LinkedIn, Google+: All of these sites offer job seekers a conundrum—to share or not to share their job search in public. We’ll uncover the often-difficult-to-find privacy features for various social sites, along with suggested best practices for maintaining privacy in a public or confidential search. We’ll also share quantitative and qualitative methods to measure the effectiveness of your client’s social networking activities. And, most importantly, you’ll learn techniques to help jobseekers ask for job-search help on social networks without appearing desperate or losing their dignity!

News reports continue to disappoint: “zero growth in jobs recovery” … “11.1 million jobs needed to return to pre-recession levels” … “a 16.8% underemployment rate.” With job seekers encountering fierce competition, frustrating delays, and responses that are few and far between, you need a sure system to help job seekers get traction from their action. We’ll share a fail-safe framework for job-search campaigns and show how the ‘social search’ builds in accountability. Your clients will get (and stay) organized, work smart, and stay positive and land despite a ‘zero growth’ job market.

With Recruiter/HR Panel

In the last 10 years, we’ve heard reports that “the resume is dead.” We disagree with the death sentence, but we also know that the “Resume rEvolution” is here to stay. The social media landscape has caused the resume to become but one piece in the candidacy puzzle—but is it the centerpiece? Join us as recruiters/hiring managers share which careercomm pieces they look at and what their evolving preferences are when it comes to resumes. You’ll come away knowing how to best prepare your clients for success!

Are you on info-overload? So are hiring managers. The proliferation of social media updates, online news feeds, and avalanching email bins has changed our reading habits. The new truth? Short and snappy makes readers happy! Today, job seekers are not just competing against other candidates from around the globe—they are competing for a far more important prize: the hiring manager’s attention. As such, their resumes need to be tight, trim, and full of teeth! In this how-to session (Part I of II), Deb will show you simple ways to say more with less!

With Guest Expert Deb Dib

In Part II, we’ll turn to the increasingly critical social media profile. Focusing on LinkedIn profiles, we’ll look at how to create engagement, use formatting tricks to maximize visual appeal, and weave in keywords without sounding like you’re gaming the search engines. You’ll also see the distillation of a one-page bio into a 100-word bio, 50-word bio, and 25-word bio (and how you can create something similar in very little time while also charging for a “bio suite”).

with Susan Whitcomb

You’re not alone if you’ve struggled with gaining/losing weight at some point in your life, or you know of someone who has. In this session, I’ll share how I lost 30 pounds this year, and how I leveraged a 5-part neuro-success model to make it happen. This same model can be applied for jobseekers’ goals, as well as your own career or entrepreneurial success. Whether you want to lose a few pounds, get more done, or grow your income, I promise you this system works!

You’re a savvy career coach or job search strategist. You know what works to find jobs in this market, and you know what doesn’t. Your clients come to you for advice, wisdom, resources, and more. And yet, have you noticed that they don’t always follow through on what you say? Come and learn the neuroscience behind why “ask, don’t tell” works better than just advising, and specific techniques you can implement right away. You’ll find your clients shifting from fearful and frustrated, to focused and following through!

Be honest: Do you love the sales conversation with prospects… especially when it comes time to name the price and ask for the money? The truth is, most of us don’t relish it. And yet, without the ability to ask, you will not survive in business. Train your brain for gain as we share how to do the “ask” without feeling sleazy, shady, or selfish!